MarketPR
Republican-aligned super PACs generated 502 million ad impressions in Texas from Sept. 17, outpacing Democratic efforts by a wide margin.
This surge in attention follows a significant expansion in Republican spending across competitive Senate races, with outside groups paying premium rates for broadcast inventory.
The next milestone for these campaigns is the October advertising window, where the efficiency of coordinated party spending will determine voter reach.
The Cost of Attention The data compiled by Kinetiq Political Insights highlights a stark divergence between spending volume and impression share.
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