MarketPR
Seven journalists who left established outlets including CNN and NPR to build independent operations on Substack and TikTok have described what the transition required of them.
Their accounts, drawn from direct interviews, document the experience of moving from institutional media structures toward platforms that place editorial and business responsibility in a single pair of hands.
The Talent Flow Out of Legacy Media The named departures run from CNN, a commercial cable news network, and NPR, the nonprofit public radio organization — two institutions that represent opposite ends of the legacy funding spectrum.
The journalists who left those structures landed on Substack, a subscription newsletter platform, and TikTok, a short-video service built on algorithmic distribution.
Keep reading