MarketPR
Sydney Sweeney shared a series of photos on Wednesday showing her wearing a brunette wig while visiting the Santa Monica pier with a friend.
The post, captioned "When ur bestie shows up and says 'here put this wig on'," featured the actress in a new look that prompted some social media users to say they did not recognize her.
One Instagram user wrote, "I didn't even recognise her," while another commented, "I like this brunette version." The appearance follows ongoing criticism of Sweeney's advertisements for the sports betting platform Novig.
Critics, including female athletes, have accused the company of sexualizing women in sports.
Keep reading