MarketPR
Sonic's "My Greatest 7" campaign, built around the chain's $7 Big Deal Meal, is running across the football season with Atlanta Falcons running back Bijan Robinson and Tampa Bay Buccaneers quarterback Baker Mayfield as its featured athletes.
Robinson, who played at Texas before Atlanta selected him in the first round of the NFL Draft, is backing the deal as an affordable family option on game days.
The $7 Big Deal Meal comes with a cheeseburger, a medium drink, a choice of medium tots or fries, and a vanilla sundae.
Robinson told OutKick the price point matters because families can sit down with a full meal without the cost becoming the conversation. He noted that friends went to Sonic the day they saw the campaign launch.
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